{"id":331,"date":"2016-04-05T14:23:38","date_gmt":"2016-04-05T14:23:38","guid":{"rendered":"http:\/\/www.creativedog.org\/blog\/?page_id=331"},"modified":"2017-10-30T09:43:30","modified_gmt":"2017-10-30T09:43:30","slug":"charles-hurst","status":"publish","type":"page","link":"http:\/\/www.creativedog.org\/blog\/charles-hurst\/","title":{"rendered":"Charles Hurst"},"content":{"rendered":"

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Charles Hurst<\/span><\/div>[\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1425131891935{margin-bottom: 30px !important;border-bottom-width: 4px !important;padding-bottom: 15px !important;border-bottom-color: #ffe44a !important;border-bottom-style: solid !important;}”][vc_column_inner]
ADVERTISING CAMPAIGN<\/span><\/div>[\/vc_column_inner][\/vc_row_inner]<\/div><\/section>[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1425131616118{margin-bottom: 500px !important;}”][vc_column][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1425132165933{padding-top: 130px !important;padding-bottom: 130px !important;background-color: #ffffff !important;}”][vc_column]
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LAND ROVER - Press Campaign<\/span><\/div>[vc_empty_space]\"image\"\/<\/a>[\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1425132536494{margin-top: 40px !important;}”][vc_column_inner width=”1\/2″]\"image\"\/<\/a>[\/vc_column_inner][vc_column_inner width=”1\/2″]
Land Rover has been making Defenders since 1948. They are highly reliable and tough wearing vehicles that are especially well suited to the farming way of life. <\/span><\/div>
We wanted to reiterate the reliability of the Defender along with reminding the target audience of the well-established reputation this brand enjoys with the farming community.<\/span><\/div>[\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1425297610829{margin-top: 70px !important;}”][vc_column_inner][vc_text_separator title=”NETWORK Q CAMPAIGN”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″]\"image\"\/<\/a>[\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]<\/p>\n

GET IN THE Q<\/strong><\/p>\n

We wanted to help Charles Hurst Vauxhall to show that there is more to Network Q than meets the eye.<\/p>\n

So we created the Triple Stamp Promise to highlight their 12 month warranty, 114 multi-point check and price guarantee. This allowed the TV, press, direct mail and digital campaign to easily convey the quality of vehicles on offer.<\/p>\n

In addition, the Not Just Vauxhalls strapline ensured potential customers knew that other makes and models are also available while the specific URL directed traffic to the site.<\/p>\n

Page views on the website increased by over 50% during campaign period and lots of new customers drove a great deal.<\/p>\n

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[vc_row_inner][vc_column_inner width=”1\/3″]<\/span>Prev<\/a>[\/vc_column_inner][vc_column_inner width=”1\/3″]<\/span>All<\/a>[\/vc_column_inner][vc_column_inner width=”1\/3″]<\/span>Next<\/a>[\/vc_column_inner][\/vc_row_inner]<\/div><\/section>[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1448019857700{margin-top: -40px !important;}”][vc_column]
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